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Campus

Event to help startup companies

By Steven Poland
Staff Writer

Ever think of building or joining a startup company?

Garage.com’s Bootcamp for Startups two-day conference is taking place in Chicago this week, and might help you answer question.

"Previous responses have been that the two days at boot camp are better than two years at a (management in business administration)," said Bill Reichert, president of Garage.com, a venture capital investment bank that provides funding services for high technology and life sciences startups.

The conference, taking place Tuesday and Wednesday, at the Chicago Navy Pier, was established to help train entrepreneurs who are building high technology or life sciences businesses, according to a press release.

The release said that in the conference's intensive, high-energy sessions, experts provide advice on important startup issues including fundraising, business development, recruiting, and marketing.

"We try to encapsulate in two days the best wisdom for entrepreneurs — key tips to success, who tends to fail, etc.," said Reichert. "For a student thinking of joining a startup company in high-tech, the conference will also help students make better judgments when looking at those opportunities."

Entrepreneurs also have the opportunity to network with peers and potential mentors.

"It’s a great schmoozefest. It gives students the opportunity to meet with all types of other people and gain their perspectives on technology trends, etc. That’s in addition to what they get from the panels of experts," said Reichert.

The event has 14 scheduled speaker and panelist sessions. The first speaker is Reichert with a session titled "The Fundable Deal." The event’s agenda said the program offers participants inside information about capital structure, valuation, dilution, options, classes of stock, bridge loans and due diligence to make a company fundable.

Some other topics include: "Perfecting Your Pitch," "Winning (and Losing) eBusiness Strategies," "Touched by an Angel" and "Hot to Create a Fundable Team."

The final speech, "Rules for Revolutionaries," is at 4:30 p.m. on Wednesday and given by Guy Kawasaki, founder and CEO of Garage.com.

Kawasaki, an inspirational speaker and commentator on corporate culture, explains the 10 things that a revolutionary must do to succeed in today's business climate.

Registration for students is $299, compared to the non-student rate of $795. Mark Sepeta, president of the Krannert Entrepreneurship club and first year Krannert MBA candidate has signed up.

"I’ve only heard great things about the conference and am really looking forward to it. Also, seeing that the high-tech industry is in the tank right now, I’m curious to hear what these individuals experienced in startups have to say about building a company in these conditions," said Sepeta.

Veneeth Iyengar, a senior in the School of Management, has previously attended the conference in Silicon Valley. He was also part of the redFOLIO.com team that placed second last year in Garage.com’s PlanEDU, a business plan competition for students.

"The boot camp itself was an extremely resourceful tool. We learned a great deal on how to make favorable impressions on venture capitalists," said Iyengar.

For more information on Garage.com’s Bootcamp for Startups, visit their Web site: http://www.garage.com/bootcamp/

 

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