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Purdue corporate giving
ranks low; still expected to rise
By Luis Jiménez
Summer
Reporter
Corporate gifts among U.S. universities grew 15
percent last year, while at Purdue, numbers indicate corporate giving
will not follow the same growth trend, however, it's still regarded
as the cornerstone of academic, faculty and technological improvement.
According to The Chronicle of Higher Education,
Purdue ranks 18th among the top 20 American colleges and universities
in corporate giving with nearly $40 million dollars in corporate gifts.
The poll, provided by the Council for Aid to Education, ranks Duke University,
University of California at San Francisco and University of Washington
in the first three standings in the same category. Duke tops the list
with almost $181 million dollars.
Pamela Ritter, director of corporate and foundation
relations, said corporate giving at Purdue is 28 percent from the total
giving at Purdue. She said that by April of this year, Purdue had raised
$28 million dollars still under par in comparison with the $40 million
raised last year. However, she said she expects that number to raise
because these numbers could change before the close of the fiscal year,
which is in June.
Ritter said corporate giving at Purdue is an important
portion of the fund-raising efforts because of a variety of reasons.
"(Corporate giving) supports anything from professorships to scholarships,"
she said. "It even helps the university offset the price of tuition."
Joe Bennett, vice president for university relations,
also said corporate giving is a very important part of Purdue's private
fund-raising efforts because companies are always interested in supporting
academic programs or research, from which they can acquire new knowledge.
"We rely on the companies that support Purdue,
particularly to provide scholarship assistance for students and support
academic programs," he said. "Usually corporations will provide support
in the academic they have an interest."
Ritter said the nature of the donations can be
either cash gifts or gifts in kind such as a multi-million dollar supercomputer
donated last year to Purdue by IBM Corp. She also said corporations
often provide the university with resources because of the quality of
Purdue's students and because of research opportunities at Purdue.
Of all the money given by corporate partners, the
Schools of Engineering took the largest share because of the size of
the school and the high quality of its research programs, said Ritter.
She said Purdue states a goal each year of how
much total giving is sought. She said this year's goal was $120 million
and that $128 million have already been collected so far. Total giving
constitutes funds raised through corporate giving, alumni and friends.
Funds donated by alumni and friends accounted for $69 million last year.
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