New logo to be introduced Saturday

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By Staff Reports

Publication Date: 04/17/2007

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The Purdue athletic department will introduce a new logo for the upcoming 2007-08 sports season.

The popular phase "Boiler Up," which has become famous among Purdue fans, will now be a logo that will be used on posters, schedule cards and other promotional materials for all sports.

The 2007 football poster and schedule cards will be available at the Black and Gold Game this Saturday.